Newark And Mitutoyo Sign Electronic Distribution First
CHICAGO, SEPTEMBER 7, 2006
Premier Farnell subsidiary Newark, the leading small-quantity distributor of electronic components and test equipment in the Americas, and Mitutoyo America Corporation, the world's #1 manufacturer of precision dimensional measuring tools, instruments and systems, today announced a supply agreement that enables companies in the US, Canada, Mexico and Brazil to buy the brand through the electronics distribution channel for the first time.
Steven Pike, Mitutoyo America Vice President Sales, said, "Mitutoyo is very excited about its entrée to the electronics industry offered by our relationship with Newark. Electronics is a market we haven't been highly visible in before and we are confident that, given Newark's history of selling instruments, Mitutoyo can make this a very profitable venture for both organizations."
Jeff Shafer, senior vice president, product, Newark, remarks, "Mitutoyo has outstanding name recognition, and we are proud to be the first electronics distributor to offer this top brand to our customers across the Americas."
As a Mitutoyo distributor, Newark has access to the manufacturer's precision tool offering, and stocks its best-selling devices including digital calipers, micrometers and combination squares. Products are available for same-day shipping on the www.newark.ca website or by calling 1.800. 4.NEWARK (463.9275).
About Newark
Newark, a subsidiary of global distributor Premier Farnell Ltd, is North America's leading small-quantity distributor of electronic components and test equipment, and its #1 source for RoHS compliant parts and information. RoHS is the acronym for the European Union's Restrictions of certain Hazardous Substances directive, which took effect July 1, 2006.
Visited by thousands of engineers and electronics buyers each week, Newark's RoHS Express site at www.element14.com/community/community/legislation provides critical information to help companies transition to compliance, including: the latest news, on-demand lead-free soldering webinars, downloadable step-by-step guides to compliance and updates on US and Canadian green laws.
In addition to offering the broadest electronics selection from 440+ top manufacturers for same-day shipping, Newark provides a unique range of value-added services at no charge, including, RoHS Bill of Materials updates, eProcurement implementation and support, and automatic re-reeling for components.
With multiple sales channels, customers do business with Newark through contact centers, a local branch network in the US, Canada, Mexico and Brazil, a dedicated field sales force and a world-class website at www.Newark.com. The holder of a General Services Administration schedule (#GS-06F-0044M,) Newark also supports federal government customers through a dedicated website, www.teamgov.com, and a specially trained team of representatives.
Newark's parent company, Premier Farnell Ltd, is a leading global marketer and distributor of electronic, maintenance repair and operations (MRO) and specialist products and services, trading in more than 100 countries with a database of 2 million customer contacts. For general information, visit www.Newark.com and www.premierfarnell.com. Also, you can reach Newark's media contact, Janice Fleisher, at 773.907.5941 and at jfleisher@Newarkinone.com.
© Copyright 2007. Newark is a service mark of Premier Farnell Corp. All other trademarks, product or service names displayed in this release, registered or unregistered, constitute the intellectual property of their respective holders.