NEWARK element14 SWEEPS NEDA CHANNEL MARKETING AWARDS FOR THIRD YEAR
CHICAGO NOVEMBER 17, 2008
Chicago-based electronics distributor wins 9 industry awards in 8 categories
Newark, part of the global Premier Farnell Group, and a leading multi-channel, high-service electronics distributor supporting millions of engineers and purchasing professionals across the Americas, is pleased to announce that it has received 9 Channel Marketing Awards from the National Electronic Distributors Association (NEDA), for the creativity and effectiveness of its marketing communications.
The awards were presented at the 2008 NEDA Executive Conference in Chicago on November 3. Newark received 3 Platinum Excellence Awards for its integrated marketing campaign entry, corporate capabilities brochure and redesigned website. Six Gold awards were also captured in the categories of web promotions, image advertising and newsletters.
All of Newark's marketing communications are developed and created in-house. Over the last six years Newark has received a total of 66 Channel Marketing Awards, more than any other entrant.
“We are honored to be recognized by our industry for creating compelling communications that differentiate our brand,” said Barry Litwin, Senior VP Marketing, Newark. “Most importantly, we are gratified that our marketing efforts have helped to win the loyalty of customers and suppliers.”
About Newark
Newark, a subsidiary of global distributor Premier Farnell Ltd, is North America's leading small-quantity distributor of electronic components and test equipment, and its #1 source for RoHS compliant parts and information. RoHS is the acronym for the European Union's Restrictions of certain Hazardous Substances directive, which took effect July 1, 2006.
Visited by thousands of engineers and electronics buyers each week, Newark's RoHS Express site at www.element14.com/community/community/legislation provides critical information to help companies transition to compliance, including: the latest news, on-demand lead-free soldering webinars, downloadable step-by-step guides to compliance and updates on US and Canadian green laws.
In addition to offering the broadest electronics selection from 440+ top manufacturers for same-day shipping, Newark provides a unique range of value-added services at no charge, including, RoHS Bill of Materials updates, eProcurement implementation and support, and automatic re-reeling for components.
With multiple sales channels, customers do business with Newark through contact centers, a local branch network in the US, Canada, Mexico and Brazil, a dedicated field sales force and a world-class website at www.Newark.com. The holder of a General Services Administration schedule (#GS-06F-0044M,) Newark also supports federal government customers through a dedicated website, www.teamgov.com, and a specially trained team of representatives.
Newark's parent company, Premier Farnell Ltd, is a leading global marketer and distributor of electronic, maintenance repair and operations (MRO) and specialist products and services, trading in more than 100 countries with a database of 2 million customer contacts. For general information, visit www.Newark.com and www.premierfarnell.com. Also, you can reach Newark's media contact, Janice Fleisher, at 773.907.5941 and at jfleisher@Newarkinone.com.
© Copyright 2007. Newark is a service mark of Premier Farnell Corp. All other trademarks, product or service names displayed in this release, registered or unregistered, constitute the intellectual property of their respective holders.