Press Releases

Sanyo Denki America & Newark Enter Into Exclusive Catalog Distribution Agreement

TORRANCE, CALIFORNIA & CHICAGO AUGUST 14, 2008

Expands availability of Sanyo Denki's cooling fans throughout the Americas

Sanyo Denki America and high-service electronics distributor Newark, part of the global Premier Farnell Group, announced today that they have finalized an exclusive one-year catalog distribution agreement. Through this partnership, Newark is the first distributor of its kind to market Sanyo Denki's high performance line of fans in the Americas.

The agreement complements Sanyo Denki's existing distributor relationships, expanding its reach to design engineers throughout the US, Canada and Mexico via Newark's multiple channels: branch network, outside sales force, contact centers and website at www.newark.ca.

Sanyo Denki's fans range in sizes from 36mm to 200mm. Specifically, Newark is stocking Sanyo Denki's SanAce DC fans, counter-rotating, water- splash- and oil-proof fans for the industrial market, as well as the new high performance, low power GV (guide vane) and Silent Series fans. Inventory is available now at www.newark.ca/sanyo-denki

"Signing Newark continues our initiative to make Sanyo Denki America products available to as many engineers as possible," said Yoshi Terajima, President and CEO. "We are very excited to have Newark join our distributor network. We believe with Newark's strong market presence and reputation for superior customer service, we will be able to reach many new design engineers. They will be a tremendous asset to us supporting new opportunities, product introductions and managing small order logistics. From all aspects, they will positively add value to the channel and to the Sanyo Denki San Ace brand of high performance fans."

"We're pleased to be the only distributor in our space to offer Sanyo Denki's innovative fans to engineers across the Americas," said Paul Buckley, Senior Vice President, Product & Supplier Management, Newark. "This agreement underscores our commitment to be the first to bring the newest technologies to design engineers."

About Sanyo Denki:

Sanyo Denki is a world-class, ISO 9001-certified producer of cooling fans and blowers, as well as power products (UPS) and servo/control motor systems that are sold in the computer, telecommunications, industrial and motion control industries. Established in 1927 and headquartered in Tokyo, Sanyo Denki has eight manufacturing sites and more than 20 offices worldwide with USA headquarters in Torrance, California. Sanyo Denki also offers a wide range of value added services such as tray assemblies.

About Newark

Newark, a subsidiary of global distributor Premier Farnell Ltd, is North America's leading small-quantity distributor of electronic components and test equipment, and its #1 source for RoHS compliant parts and information. RoHS is the acronym for the European Union's Restrictions of certain Hazardous Substances directive, which took effect July 1, 2006.

Visited by thousands of engineers and electronics buyers each week, Newark's RoHS Express site at www.element14.com/community/community/legislation provides critical information to help companies transition to compliance, including: the latest news, on-demand lead-free soldering webinars, downloadable step-by-step guides to compliance and updates on US and Canadian green laws.

In addition to offering the broadest electronics selection from 440+ top manufacturers for same-day shipping, Newark provides a unique range of value-added services at no charge, including, RoHS Bill of Materials updates, eProcurement implementation and support, and automatic re-reeling for components.

With multiple sales channels, customers do business with Newark through contact centers, a local branch network in the US, Canada, Mexico and Brazil, a dedicated field sales force and a world-class website at www.Newark.com. The holder of a General Services Administration schedule (#GS-06F-0044M,) Newark also supports federal government customers through a dedicated website, www.teamgov.com, and a specially trained team of representatives.

Newark's parent company, Premier Farnell Ltd, is a leading global marketer and distributor of electronic, maintenance repair and operations (MRO) and specialist products and services, trading in more than 100 countries with a database of 2 million customer contacts. For general information, visit www.Newark.com and www.premierfarnell.com. Also, you can reach Newark's media contact, Janice Fleisher, at 773.907.5941 and at jfleisher@Newarkinone.com.

© Copyright 2007. Newark is a service mark of Premier Farnell Corp. All other trademarks, product or service names displayed in this release, registered or unregistered, constitute the intellectual property of their respective holders.

About Newark