Press Releases

NEWARK element14 TAKES HOME 10 NEDA CHANNEL MARKETING AWARDS

CHICAGO NOVEMBER 5, 2009

Chicago-based electronics distributor wins in all categories, receives the most awards

Newark element14, part of the global Premier Farnell Group, and a leading multi-channel, high-service electronics distributor supporting millions of engineers and purchasing professionals across the Americas, is pleased to announce that it has received 10 Channel Marketing Awards from the National Electronic Distributors Association (NEDA), for the creativity and effectiveness of its marketing communications.

The awards were presented at the 2009 NEDA Executive Conference in Chicago on November 2. Newark element14 received 5 Platinum Excellence Awards for its advertising campaign, integrated marketing, corporate newsletter and corporate capabilities brochures. Another five Gold awards were captured in the categories of full page image advertising, co-op advertising, corporate newsletter, web promotion and industry advocacy.

All of Newark element14's marketing communications are developed and created in-house. Over the last seven years Newark element14 has received a total of 77 Channel Marketing Awards, more than any other entrant.

“Our market-leading suppliers depend upon us to create demand, and we are honored to be recognized by our industry for creating compelling communications that differentiate our brand,” said Alisha Mowbray, Senior VP Marketing, Newark element14. “These awards are also a testament to our high performance culture, which is dedicated to excellence in every area.”

About Newark element14

Newark element14, a subsidiary of global distributor Premier Farnell plc, is North America's leading small-quantity distributor of electronic components and test equipment, and its #1 source for RoHS compliant parts and information. RoHS is the acronym for the European Union's Restrictions of certain Hazardous Substances directive, which took effect July 1, 2006.

Visited by thousands of engineers and electronics buyers each week, Newark element14's RoHS Express site at www.element14.com/community/community/legislation provides critical information to help companies transition to compliance, including: the latest news, on-demand lead-free soldering webinars, downloadable step-by-step guides to compliance and updates on US and Canadian green laws.

In addition to offering the broadest electronics selection from 440+ top manufacturers for same-day shipping, Newark element14 provides a unique range of value-added services at no charge, including, RoHS Bill of Materials updates, eProcurement implementation and support, and automatic re-reeling for components.

With multiple sales channels, customers do business with Newark element14 through contact centers, a local branch network in the US, Canada, Mexico and Brazil, a dedicated field sales force and a world-class website at www.Newark.com. The holder of a General Services Administration schedule (#GS-06F-0044M,) Newark element14 also supports federal government customers through a dedicated website, www.teamgov.com, and a specially trained team of representatives.

Newark element14's parent company, Premier Farnell plc, is a leading global marketer and distributor of electronic, maintenance repair and operations (MRO) and specialist products and services, trading in more than 100 countries with a database of 2 million customer contacts. For general information, visit www.Newark.com and www.premierfarnell.com. Also, you can reach Newark element14's media contact, Janice Fleisher, at 773.907.5941 and at jfleisher@Newark element14inone.com.

© Copyright 2007. Newark element14 is a service mark of Premier Farnell Corp. All other trademarks, product or service names displayed in this release, registered or unregistered, constitute the intellectual property of their respective holders.

About Newark element14