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Press Releases
Cypress Semiconductor and Newark sign agreement to distribute PSoC® devices.
Newark to Help Cypress Grow Customer Base for Programmable Products
CHICAGO and SAN JOSE, April 12, 2007 —Newark, one of the leading distributors of electronic components, test equipment and RoHS compliant solutions in the Americas, and a subsidiary of global distributor Premier Farnell, announced today that it has signed a franchise agreement with Cypress Semiconductor Corp. (NYSE:CY) to introduce design engineers to the manufacturer's PSoC� (Programmable System-on-Chip�) mixed signal arrays, USB controllers, and timing solution products.
"We are especially pleased to offer design engineers Cypress's unique PSoC� devices," said Jeff Shafer, Senior Vice President of Product Management at Newark. �A single chip can integrate as many as 100 peripheral functions with a microcontroller. That can save significant design time, board space, power consumption and system costs for a wide range of consumer, automotive and industrial applications."
Newark�s selection of Cypress products can be viewed at www.newark.com/cypress.
�We are very excited to add Newark to our distributor line-up,� said Phil DeMarie, vice president of Distribution Sales for Cypress. �Newark has developed a reputation for aggressive marketing and excellent customer service, and we anticipate that they will play a big part in helping us reach our goal of 20,000 customers for programmable products.�
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